BTCC / BTCC Square / Global Cryptocurrency /

TD Cowen Upgrades Rivian to Buy Ahead of R2 SUV Launch

TD Cowen Upgrades Rivian to Buy Ahead of R2 SUV Launch

Author:

Global Cryptocurrency

Published:

2026-03-10 14:25:02

12

1

BTCCSquare news:

TD Cowen has upgraded Rivian Automotive (RIVN) to Buy, raising its price target to $20 from $17, just two days before the company unveils its R2 SUV at SXSW 2026. The analyst projects annual demand for the R2 could reach 212,000–335,000 units, with revenue potentially tripling from $5.4 billion in 2025 to $16.3 billion by 2028.

Rivian shares, down 20% year-to-date, traded around $15.87 ahead of the announcement. The upgrade marks the second positive adjustment by TD Cowen in under a month, reflecting growing confidence in Rivian's product pipeline and market potential.

By:

Citi Highlights Nvidia, Broadcom as Top AI Semiconductor Plays Amid Data Center Boom

|Square

Get the BTCC app to start your crypto journey

Download on the App Store GEI IT ON Google Play

Get started today Scan to join our 100M+ users

Risk warning: Digital asset trading is an emerging industry with bright prospects, but it also comes with huge risks as it is a new market. The risk is especially high in leveraged trading since leverage magnifies profits and amplifies risks at the same time. Please make sure you have a thorough understanding of the industry, the leveraged trading models, and the rules of trading before opening a position. Additionally, we strongly recommend that you identify your risk tolerance and only accept the risks you are willing to take. All trading involves risks, so you must be cautious when entering the market.

The world’s longest-running cryptocurrency exchange since 2011 © 2011 - 2026 BTCC.com. All rights reserved

All articles reposted on this platform are sourced from public networks and are intended solely for the purpose of disseminating industry information. They do not represent any official stance of BTCC. All intellectual property rights belong to their original authors. If you believe any content infringes upon your rights or is suspected of copyright violation, please contact us at [email protected]. We will address the matter promptly and in accordance with applicable laws.BTCC makes no explicit or implied warranties regarding the accuracy, timeliness, or completeness of the republished information and assumes no direct or indirect liability for any consequences arising from reliance on such content. All materials are provided for industry research reference only and shall not be construed as investment, legal, or business advice. BTCC bears no legal responsibility for any actions taken based on the content provided herein.